Release case study · German rap and dance

2 Engel & Charlie x FiNCH, "Masochist"

Ten teasers for two artists, a Canvas loop and the lyric video, delivered on the morning of the release.

953KYouTube views, Oct 2026
22 daysOrder to delivery
4Deliverable groups
9KLikes on YouTube
ClientJinx Music
ChannelReleased on the FiNCH channel
OrderedJuly 26, 2023
DeliveredAugust 17, 2023
ReleasedAugust 17, 2023
2 Engel & Charlie x FiNCH, Masochist, official lyric video 953K views
The brief

A lyric video for a rap and dance collaboration released on the rapper’s own channel, with a teaser set in Story and Feed formats for both artists to post.

What shipped
  • Official lyric video, ProRes master
  • 10 social teasers: Story and Feed, in Coming Soon, Out Now and no-text versions
  • Spotify Canvas loop
  • 2-week rollout plan
Timeline

From order to release day.

Ordered

July 26, 2023

Preview approved

August 5, 2023

Kit delivered

August 17, 2023

Released

August 17, 2023

Views and likes are read from YouTube on the date shown. Promo clip views count the release’s promo posts on the artist’s own YouTube channel. Instagram and TikTok views are not tracked.

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